FeedPoint: The science of search engine marketing Contact Us
Why FeedPoint For Retail and eCommerce? FeedPoint's suite of feed building, advanced analytics and optimization tools has made us the market leader for data feed management.
How it works

Broad Channel Coverage

Use FeedPoint to maximize position and ROI on the largest comparison shopping engines.

Yahoo! SSP
BizRate
NexTag
Shopping.com
PriceGrabber
Froogle
Yahoo! Shopping
Become.com
MSN Shopping

A Range of Solutions

Make us an extension of your marketing team with our tailored mix of insight and technical solutions.

  • Automated XML feed development and categorization
  • Customized ad copy and keyword development
  • URL/SKU-level bid adjustments
  • SKU level reporting

Proven Optimization StrategiesYour Products Change. FeedPoint Adapts.

Automated data collection and manipulation keep your product submissions accurate and complete - a key factor in shopping engine rankings.

Optimize for Categories

Custom business rules and contextual algorithms match your product classifications to each shopping engine’s category structure.

Optimize for Search

Are your products easy to find? FeedPoint's automated keyword discovery lets you add the most effective search term data to each product submission.

Optimize for ROI

Incorporate product level bids for superior portfolio management. Our rules-based platform constantly updates bids to maximize ROI, revenue or profits.

Knowledge Base

Leverage the accumulated insight of our dedicated client services team. We’ve tested and refined our approach with some of the best known digital catalogs and e-tailers.


Retail Partners Include: NeimanMarcus NewEgg.com Hewlett-Packard Sierra Trading Post Shoes.com Red Envelope Contact Us